This is era of glamour in everything related to media!gone are the days of plain short simple and crisp reporting ! This sea change is not only limited to communication channels, but also target audience.
Earlier media meant newspapers, journals, magazines and radio etc, then came TV ! which changed the world forever ! With changing moods of economy, media is now diverse in form and ownership and information channels.
This rise of new media created a whole new world of opportunities, and profiles such as Disc Jockeys or Radio Jockeys came into prominence !
Mass Communication, as the name suggests, is a medium of giving information to a large number of people.
Training or degree in mass communications opens up opportunities in Journalism, Public relations and advertising, as a careers.
But one must remember that solid command over the language and animated talking technique is crucial for success.
As an industry Mass communications has done quite well in some previous years and is predicted to do the same for many years to come. The aspirants of this trade can look forward to working in public relations, television, films, editing, direction, publishing, journalism etc.
The aspirant must first see if he/she is energetic, skillful in language, creative in thought process and a bit extroverted in nature to succeed in the rigors of the programs and career.
Some Job profiles which are on the shelf for deserving aspirants are:
Radio Jockey/ RJ
Fashion Photographer Cartoonist
Public Relations Officer
Sound Mixer and Sound Recorder
The degree in mass communication can open your doors to many organisations like:
Websites Periodicals and Magazines
Books and Novels
Legal Affairs Department
AIR - All India Radio
Circulation and Public Relations
Central Information Service
Press Information Bureau
Radio Telecasting Companies
And many more.
So, it is a good career, provided you get a good platform in initial stage of career, which can easily be taken if you have chosen a good college for the training or degree like
Symbiosis Institute of Mass Communication, Pune
AJK Mass Communication Research Centre, Jamia Millia Islamia, New Delhi
Indian Institute of Mass Communication, New Delhi
Asian College of Journalism, Chennai
Lovely professional university, Punjab
Xavier Institute of Communication (XIC), Mumbai
Indian Institute of Journalism and New Media, Bangalore